Mobile Location Analytics Market is Going to Boom with Oracle, IBM, Cisco Systems

Latest released the research study on Global Mobile Location Analytics Market, offers a detailed overview of the factors influencing the global business scope. Mobile Location Analytics Market research report shows the latest market insights, current situation analysis with upcoming trends and breakdown of the products and services. The report provides key statistics on the market status, size, share, growth factors of the Mobile Location Analytics. The study covers emerging player’s data, including: competitive landscape, sales, revenue and global market share of top manufacturers are Euclid, Inc. (United States),Oracle Corporation (United States),IBM (United States),Google (United States),Galigeo (Paris),Cisco Systems (United States),Space Curve, Inc. (United States),TIBCO Software Inc. (United States),PlaceIQ (United States),Pitney Bowes Inc. (United States).

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Mobile Location Analytics (MLA) is mainly a type of customer intelligence that refers to technology for retailers, including developing aggregated reports that are hereby used to reduce the checkout times, improve store layout, as well as understand the consumer shopping patterns. The reports are generated by discovering the Wi-Fi or Bluetooth addresses of cell phones when interacting with storage networks. By observing the movement of devices, retailers can collect data that they can use to optimize floor plan layouts, ad placement, and checkout staff, for example. MLA products collect a device’s MAC address, the unique 12-digit number assigned to a specific hardware device. This number can be recognized by Wi-Fi or Bluetooth sensors. There are separate MAC addresses for Wi-Fi and Bluetooth. Beacons are also used for MLA purposes and work with Bluetooth. This technology also allows them to send push notifications. Recently, companies have started using the combination of Wi-Fi and Bluetooth to improve the accuracy and reliability of MLA devices. The technology works when people are going through the business. The tracking companies find their radio signal and assign a random number to the device. They monitor this number as it moves across the screen and analyzes patterns in the data.

Market Trend:

Rising Demand for Location Intelligence Data to Enhance Business

Growing Demand for the Mobile Location Insights

The Increased Use of Mobile Devices for Commercial Transactions

Market Drivers:

The Growing Need for Enhanced Transportation/Logistics Planning, Risk Analysis, And Fraud Detection

Rising Number of Smartphone Users

Rise In Real-Time Mobile Location Analytics

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Use of Location-Based Applications Is Increasing Among Consumers

Challenges:

Lack of Skilled Personnel in Organizations

Opportunities:

Increasing Investments in IoT, Growing Penetration of Smart Devices, and Network Infrastructure

The Increasing Number of Retail Chains in Emerging Economies Such and China and India

A Rise in the Adoption of Technological Advancement

The Global Mobile Location Analytics Market segments and Market Data Break Down are illuminated below:

by Type (Reporting and Visualization, Geocoding and Reverse Geocoding, Data integration and ETL, Thematic Mapping and Spatial Analysis), Application (Risk Management, Emergency Response Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning and Optimization, Sales and Marketing Optimization, Location Selection and Optimization, Others), Components (Hardware, Software, Services), Industry Vertical (Healthcare, BFSI, Travel and Tourism, Retail, Others), Location Type (Indoor Location, Outdoor Location)

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Region Included are: North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa

Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia and New Zealand etc.

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What benefits does AMA research study is going to provide?

·        Latest industry influencing trends and development scenario

·        Open up New Markets

·        To Seize powerful market opportunities

·        Key decision in planning and to further expand market share

·        Identify Key Business Segments, Market proposition & Gap Analysis

·        Assisting in allocating marketing investments

Strategic Points Covered in Table of Content of Global Mobile Location Analytics Market:

Chapter 1: Introduction, market driving force product Objective of Study and Research Scope the Mobile Location Analytics market

Chapter 2: Exclusive Summary – the basic information of the Mobile Location Analytics Market.

Chapter 3: Displaying the Market Dynamics- Drivers, Trends and Challenges of the Mobile Location Analytics

Chapter 4: Presenting the Mobile Location Analytics Market Factor Analysis Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis.

Chapter 5: Displaying market size by Type, End User and Region 2015-2020

Chapter 6: Evaluating the leading manufacturers of the Mobile Location Analytics market which consists of its Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile

Chapter 7: To evaluate the market by segments, by countries and by manufacturers with revenue share and sales by key countries (2021-2026).

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Chapter 8 & 9: Displaying the Appendix, Methodology and Data Source

Finally, Mobile Location Analytics Market is a valuable source of guidance for individuals and companies in decision framework.

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Key questions answered

·        Who are the Leading key players and what are their Key Business plans in the Global Mobile Location Analytics market?

·        What are the key concerns of the five forces analysis of the Global Mobile Location Analytics market?

·        What are different prospects and threats faced by the dealers in the Global Mobile Location Analytics market?

·        What are the strengths and weaknesses of the key vendors?

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