Global Tablet Market Poised for a Rapid Growth at 20.9% CAGR

Whether you opt for stylus or not, tablets are trending in various sectors and industry verticals attributed to technical benefits. Today various working professionals and other end users are unbound to a stationary system for progressing with work. With the help of tablets, end users can operate or proceed with their business-related tasks even when they are on the move. Furthermore, integrated with touchscreen interface, tablets have been much in demand, trending in manufacturing hubs under various brand names.

Rapid adoption of e-commerce as a major distribution channel among other channels, demand for tablets will escalate over the following decade. A range of tablets are offered in the market with various features, designs, types and dimension offering end users versatile benefits such as smart business, entertainment and office computing among others.

In addition, countries such as India, Brazil and China are witnessed to adopt tablets increasingly, which is a factor propelling demand for tablets in the upcoming years. In terms of revenue, the market in APEJ will account for 28.7% share of the global market in 2026.

Segmentation Analysis

Among various types of products, the market for detachable products will reach US$ 596.61Bn, growing at a CAGR of 22.5% in the span of next ten years. The market for slate tablets is likely to have slight growth, however, it will lose major market share beyond 2021, due to growing adoption of detachable tablets.

In terms of operating systems, the android operating system segment will grow at a CAGR of 10.2% and will account for 44.2% revenue share. Whereas, iOS operating system segment will account for 44.9% revenue share of the global market by 2026.

However, in terms of screen size in inches, the below 8 inch screen size segment will witness 20.9% CAGR growth in terms of revenue over the following decade. Among various end users, commercial sector will grow at 20.8% CAGR and reach US$ 56.69 Bn by the end of 2016.

Regional Analysis

The market in APEJ will witness high Y-o-Y growth rate ranging from 17.4% in 2016 to 21.2% in 2026 and will exhibit a relatively high market attractiveness index than the markets in other regions. Whereas, the market in North America will reach US$ 194.56 Bn by the end of 2026, growing at a CAGR of 20% in the coming years.

Vendor Insights

Leading market players are consolidating their market position by implementing strategies such as customer centricity, continuous technological development, innovative product development, increase profitability, penetration pricing to maximise sales and expansion of product distribution channels. Key players operating in this market include Samsung, Apple Inc., Huawei Technologies Co. Ltd., Lenovo Group Ltd., Micromax, Acer Inc., ASUStek and Xiaomi.

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